If you’re ready for some new video marketing in 2010 just give us a call!
Yes, it’s 2010. It’s time to implement those New Year’s resolutions that we all talked about. Let’s see if your friends at VideoSomething can give a little guidance to some of your new goals for the year.
1. Spend More Time with Family and Friends
If you’re looking for some great activities in 2010, you’ll have plenty of excitement with the crew at Red Licorice Events. They host a number of activities throughout the year to challenge and entertain any level of athlete. Compete or just volunteer and have fun…it’s up to you!
2. Get in better shape!
Yes, that may be an ongoing challenge for many of us. You can certainly gain an edge with Austin Nutrition. They provide great tasting smoothies, and nutrition products to help you reach and maintain your fitness goals. If you don’t want to get in shape, then just spend some time at Big Top Candy Shop downtown…enough said.
3. Reduce stress
Let’s keep it simple. Take a drive…a short drive out to Fredericksburg. Cameron Baird, the owner of Altdorf Biergarten will make sure you have a relaxing afternoon enjoying fine German beer and their famous sausage platter.
4. Save money
For those business owners looking to improve their technologies and potentially reduce costs, you can check out Doublehorn Communications. Tab Schadt and his team can easily answer any questions regarding your phone and IT services. These guys are THE experts in Texas.
5. Get organized
A cluttered desk is a cluttered mind. How about making a change to your home office or overall interior? Jeanine with Metamorphosis for Homes can do amazing improvements to any room. Ask her about the custom poker room she designed!
If you’ve got some alternate New Year’s resolutions that we didn’t cover here, just take a look at our website and I’m sure something will get you motivated!
How to promote your video
- Place a link to your custom video on your website
- Place a link to your video in emails to prospects
- Reference your video with online platforms and other social networking sights (Facebook, blogs, networking forums, etc)
- Use the video at tradeshows or other presentation opportunities
- Cut your existing video or create a new 30 second video for use on select television spots
Web video statistics and trends
November 2009 data from the comScore Video Metrix service, showing that more than 170 million U.S. Internet users watched online video during the month. Online video viewing continued to reach record levels in November with nearly 31 billion videos viewed during the month.
More than 25% of small businesses are planning on some sort of spending for online video in 2010 according to a report released by Ad-ology Research. They say this also represents a 75% higher value than the year before.
By 2014 eMarketer believes that online video will reach $5.2 Billion (up from $734 million in 2008). Compare that growth rate with that of banner advertising ($5.8 billion in 2014, $4.88 billion in 2008), and the future for video looks very bright.
GroupM, a media buying agency, released a new study that projects online advertising to account for 15% of the global ad budget in 2010. That’s up from 13% in 2009, and from 3.1% in 2001.
Highlighting some recent great videos
Austin Radiological Association
Closing comments
We’ve enjoyed working with some great businesses and events in 2009. As marketing activity ramps up again for 2010, we look forward to creating new visual stories throughout Texas and now Southern California!
If you know anybody that can use some great quality video production, please steer them our direction!
For more updates and to stay connected, please join us on Twitter and Facebook.
Thank you!
